The 95% Failure Rate Is Mostly a Measurement Failure
MIT's famous 95% figure required "measurable KPIs" and ROI measured six months on. Without a baseline you fail by construction. How to capture one.
16 min read
AI & Field Sales Insights
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Your Data Isn't 80% of the Problem: Tracing a Myth
The "80% of AI is data prep" figure comes from a 2016 survey of about 80 people, and it is two numbers added together. Here is the trace.
17 min read
What to Ask an AI Vendor Before You Sign: A UK Buyer's List
The UK's only official AI buying guidance is from 2020 and written for government. Nine contract terms the ICO makes mandatory, and a badge that misleads.
18 min read
The Engineer's Admin Problem: Why Field Service Teams Hate Their Job Software
I counted 2,814 app store reviews of 14 field service platforms. Buyers average 3.33 stars; the engineers made to use it average 1.53. This is that gap.
26 min read
What UK Manufacturers Pay for AI in 2026: A £28.98 Model Bill and a £575 Day
Reading 10,000 job sheets a month costs £28.98 in model calls. One UK contract day costs £575. The model is 1.4% of year-one spend — delivery is the rest.
32 min read
Every UK AI Grant for Manufacturers: 2026 Directory
Smart Grants paused since January 2025. Made Smarter Innovation ended. Sixteen schemes read on their primary source in July 2026 — what is actually open.
27 min read
UK Construction Rework & Admin Cost Report 2026
The cost of error in UK construction is £210,000 per £1m of project value — and £160,000 of it never reaches a cost report. Traced to the primary source.
27 min read
AI for UK Logistics: Where the 3PL Admin Burden Actually Sits
A pallet moves once; its paperwork gets handled five times. Mapping the admin at each stage of a UK 3PL workflow — and the two places a model must not go.
24 min read
The Admin Tax Index 2026: Hours Lost Per Week by Role Across UK Industry
UK workers lose 31% of the week to admin. This index prices it role by role on ONS ASHE pay: hours lost, cost per person per year, and the gaps I won't fill.
31 min read